Clubhouse, the voice-based networking app now being knocked off by every central tech platform, Android app.. , the company announced that its Android version had entered beta testing with a handful of non-employees who will provide the company with early feedback ahead of a public launch. In its release notes, Clubhouse referred to this test as involving a “rough beta version” being rolled out to a group of “friendly testers.” That means there’s no way for the broader public to sign up for the
The lack of an Android client combined with its invite system initially gave Clubhouse an aura of exclusivity. You had to know someone to get in, and then you would need an iOS device to participate. However, the delay in providing access to Android users also gave larger competitors time to catch up with Clubhouse and court users who were being left behind. One of the largest rivals, Facebook, recently challenged Clubhouse .
Facebook announced a completea range of new products, from short-form audio snippets to a direct Clubhouse clone that works across Facebook and Messenger. It also announced a off their video and mute their mics, similar to Clubhouse. Even Facebook’s R&D division tested a Clubhouse alternative, Hotline, which offers a sort of mashup between the popular and Instagram Live, with more of a Q&A focus. Meanwhile, , and Clubhouse alternatives from Reddit, LinkedIn, Spotify, Discord, Telegram, and others are in the works, too.
For Clubhouse, that means the data shows that Clubhouse’s daily active users were down 68% from a high in February 2021.to push for growth — especially as there are already some signs its initial hype is wearing off. According to intelligence firm Apptopia, Clubhouse has seen an estimated 13.5 million iOS downloads. Still, daily downloads have been falling, mirroring a decline in daily . Apptopia’s
However, that doesn’t necessarily mean Clubhouse is over. But suppose the company can build out its and establish several popular shows, which it’s aiming to do via its accelerator. In that case, users could still be tuning in weekly and monthly. And those sessions would be longer than other social apps, as Clubhouse users often tune into shows that run over an hour open as they do other tasks.
For example, Clubhouse’s average session time per user is 125% higher than Snapchat or Instagram. But compared with a streaming, sessions are shorter. Spotify’s average session per user is about 63% higher than Clubhouse, Apptopia data indicates. However, Clubhouse is aiming for the challenges around re-engaging .
Also, during its Townhall, the company announced it would introduce a bell icon for events that will notify users about the events they’ve RSVP’d to. This will also be important for creators who are advertising their events. The Clubhouse didn’t give a specific timeframe for when itsof months.